From a purely commercial point of view, the “three volt patch” is a very good commodity. Three times a year, the first, middle and last volt, customers regularly repeat the purchase every year, although the frequency of consumption is not as frequent as toothpaste hand towels, but also far better than the sofa TV frying pan. After the paste, the effect in six months after the winter, and people are generally used to the time before and after the occurrence of things, understand that there is a causal relationship between each other. And once people have spent money, they tend to be sure to get their money’s worth. Therefore, the “three volts” is always effective for customers.
With a high repurchase rate, regular consumption, and customer recognition of efficacy, can I boldly say that the three volt days are the hospital’s “Double 11”? Or to be more specific, the first volt is double 11, the middle volt is double 12, the last volt is 618? And the “three ambers” is one of the explosive products? Of course, this is all my guess, not necessarily right, here to submit out for discussion.
But from a business point of view, I think the “three volt patch” still has a lot of room for optimization and improvement. Although it is a bit presumptuous to do so, but I still want to make a few personal suggestions.
1, “three volt patch” the range of curative effects to limit
I have seen some hospitals on the Internet promote the “three volt paste” when claiming that they can treat
Respiratory system diseases: bronchial asthma, bronchopneumonia (recovery), allergic rhinitis, chronic sinusitis, chronic pharyngitis, recurrent colds in children, etc.
Digestive system diseases: chronic gastritis, anorexia, peptic ulcer, chronic diarrhea, etc.
Sub-health: low immune function, Yang deficiency physique, Qi deficiency physique
This reminds me of my own experience of eating in Beijing. After more than ten years of eating, I have a valuable personal experience, that is, if a restaurant has more than two types of dishes written on the red sticker in the window, you should not enter such a restaurant. If the left side says “authentic kebabs” and the right side says “Sichuan hot pot”, the kebabs will not be good and the hot pot will be bad. Similarly, the door to see written “Sichuan, Guangdong and Huaiyang cuisine”, turn around and run is certainly correct. A master chef trained for twenty years, may not be proficient in one of the system. A broken store but a set of four at once, do not run waiting to be shaken?
The “three volt paste” from the cough and cold has been able to cure to immune deficiency, shotgun sense is very strong, basically scattered, it is a little “the store provides Sichuan, Lu, Guangdong, Huaiyang, the gang Buddha jumping wall, grilled skewers hot pot spicy hot pot marinated boiled to play the side” meaning. And, right, such a statement is not friendly enough to peers. Others respiratory, ENT, internal medicine, gastroenterology and other departments to see more than a dozen diseases, you a posting all to solve, is not that peers can not? On the other hand, if someone else has to go to a specialist after the paste, wouldn’t that mean that your “three volt paste” is no good?
In short, this statement itself is very inappropriate.
2, “three volt patch” reaction to inform
The actual fact is that you can find a lot of people who are not able to get a good deal on this kind of things. So, for the use of “three volt paste” consumers, should also be clear with them early: although it can treat more than a dozen diseases, but, may cause skin redness, blisters, and even scarring. If you don’t make it clear at the beginning, it can easily lead to medical disputes. After all, many consumers are to bring their children to paste, they themselves as a child is to play penicillin, eat white plus black grow up, the “three volt paste” and other treatment methods lack of objective knowledge. When you see your child blistered, you will blow up on the spot, which is quite unhygienic.
I’ve seen some doctors online who do a great job of being brave enough to tell consumers, “Blisters are right! This treatment just needs blisters! The blisters show that there is dampness and heat in the body, and the medication plucks the dampness out of the body! Do you understand? Do you understand? The tone of voice “the point is to tell, must be happy, must be happy, with a kind of “I have great news to tell you” attitude. Know that happiness is contagious. It’s not enough to say it in a positive tone, you must be happy, you must be happy. In this way, although the other party has doubts, but see you so happy, so cheerful and excited, although do not understand why, but also can not help but follow the happy.
However, there are some doctors to criticize, they go so far as to say at the end of the introductory article: if the blisters are too large, or if scarring is formed, you can rub iodophor, erythromycin ointment, dermaplanin ointment, and go to the clinic if the situation is serious. What do these words mean? If you can’t handle it, you can only let the western doctors and western medicine to wipe your butt? That’s so unprofessional! Listen up: what if there are blisters? Of course, we will sell him another three yellow powder! Three yellow powder, cypress, Huang Lian, Astragalus, three yellow powder, specializing in the treatment of epidermal ulcers. Plus ice chips, mink marrow, pearl powder, are written on the instructions, and then filled with erythromycin ointment in the box or dermatopoietic let him take back slowly rub.
3, pioneering and innovative
The concept of “three volt patch” is two: winter disease summer treatment, internal disease external treatment. So, is there still.
Spring disease autumn treatment
summer disease winter treatment
Autumn illnesses and spring illnesses
What about the other three possibilities? This adds up to four, and there are also two kinds of treatment: external treatment of internal diseases and internal treatment of external diseases. If we combine them, that’s eight different possibilities. Each of them is treated three times a year, which is 24 times a year, coinciding with the 24 seasons! Then you can launch an annual membership, launch the 24 solar terms package service, and at once leave the electric business down. Is that right? There are “three volt stickers”, why not “three nine stickers”? The actual “three volt paste”, why not “three volt soup”? Why is there no “spring equinox paste” or “jingxing paste”? If you want to introduce from the traditional culture, you can also have “Mid-Autumn sticker”, “Cold Eclipse sticker”, “Bo Yuan sticker”, “Quick Snow Time sticker “……
I’d like to encourage all of you to go for it!